Birla carbon to rename all its entities worldwide to Birla Carbon,by chemwinfo

2 July 2018

ABOUT BIRLA CARBON

DETAILS

Birla Carbon,

an Aditya Birla Group company, today announced

the renaming of all of its entities worldwide

to “Birla Carbon.”

The name change leverages

Birla Carbon’s leadership position around the globe.

Dr. Santrupt Misra,

Chief Executive Officer,

Birla Carbon

“This is a big moment in our long history, indeed a milestone,”

“As a single global brand Birla Carbon

 will be even better recognized

 for its value offering around sustainability, innovation

 and global supply security.” 

“We recently launched the Birla Carbon Purpose –

 ‘Share the Strength,’ across the organization.

 Bringing all the legal entities under Birla Carbon

 reinforces our Purpose.

 One Birla Carbon symbolizes global leadership

 as part of the Aditya Birla Group.”

John Loudermilk,

Chief Operating Officer,

Birla Carbon

“While Birla Carbon is a well-known brand with our partners,

 this is an exciting change

 to build on this brand value

 to ensure all constituents see

 the strength of One Birla Carbon

 no matter where we do business,”

“As a single unified global brand in carbon black,

 it enables us to collaborate across all stakeholders

 and build a brighter future

 in the industries and communities we serve.”

List of entities that are renamed as Birla Carbon 

READ MORE

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